Incentivize your sales floor. Only pay for results.
Convert more test drives, lift F&I attach, keep salespeople on the floor, and more.
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Auto retail runs on a floor that turns over faster than the inventory.
And the people on it have no incentive to move the numbers you report.
and so much more….
A campaign for every dealership challenge.
Run the ones you need, and only pay when they deliver.
Turn your frontline into a revenue engine. Only pay when the extra revenue lands.
ExploreConnects to what you already run
Your Data Agent reads live performance out of the systems your teams work in every day, so campaigns run on real operational data, not self-reported numbers.
Automotive Retail FAQ
It is a program that pays your floor for hitting defined operational targets, like a test drive booked and kept, a complete deal file, or a referral who stays. Jolly runs these as campaigns tied to your real DMS and CRM data, so spend maps to output rather than to a spiff nobody tracks after the month closes.
Commission pays on the close, which means everything that leads to a close goes unrewarded. Jolly pays for those steps, like the lead worked inside the hour, the appointment that showed, or the survey completed, so the behavior improves before the deal exists. It sits alongside your pay plan rather than replacing it, and unlike a manufacturer spiff you can see the return on every dollar.
Yes. The levers are the same whether the store is franchised or company-owned: test drives booked and kept, delivery timelines, product knowledge, and floor retention. Campaigns run on whatever system holds the truth for you, so a fixed-price direct model works the same way a negotiated one does.
Jolly runs sales campaigns that reward the steps between the lead and the delivery, like the drive that gets booked, the appointment that shows, and the follow-up that lands the same day. Rewarding the sequence beats reminding people to work their leads, and you only pay when the conversions actually improve.
Yes, if you reward the right thing. Jolly incentivizes the presentation being made consistently and the paperwork being right, not a raw attach percentage at any cost. Rewarding a number alone is what produces the pressure that shows up in your survey scores a month later.
Turnover in auto retail concentrates in the first ninety days, before anyone earns a real commission check. Jolly runs retention campaigns that pay through exactly that window, so a new hire has earnings to point at while their pipeline builds, and you only pay when retention actually improves.
Jolly runs scheduling campaigns that reward the floor for taking the shifts that are hardest to staff, so coverage stops depending on a manager calling around on a Friday. You flag the hours that matter most, and staff earn when they show up for them.
Yes. Aged units are a clean, countable target, which makes for a good campaign. You set the reward against the specific stock numbers you need gone, and it retires when they do, so you are not carrying a permanent bonus for a temporary problem.
Yes. Your own floor knows who can sell in your market. Jolly reactivates dormant referral programs by rewarding your team when a referral is hired and stays past the ramp period, usually your fastest and lowest-cost way to fill a rooftop. You only pay when the hire actually sticks.
Yes. Jolly rewards deal files completed correctly the first time and disclosures filled out accurately, the two things that stall funding and expose you to compliance risk when they slip. You reward the paperwork being right, not just fast, and you only pay when the completion and accuracy numbers actually improve.
It can. Service advisors and technicians run on their own numbers, and the automotive service page covers those in depth. Many groups run both, with campaigns for the floor and for the shop side by side under one view.
Most likely, yes. Jolly’s Data Agent connects to the systems you already use, including your DMS, CRM, and scheduling software, and reads live performance from them. Campaigns run on your real store data, not self-reported numbers.
Yes. Targets are set per store, so a high-volume metro rooftop and a smaller rural one can run different campaigns at the same time. You see performance side by side and can tell which stores are moving and which need attention.
Yes. Each campaign has defined targets. When someone hits theirs, points dispatch automatically. When they do not, nothing is paid, so your spend always maps to results you actually got.
Nothing is deducted. Incentives are always upside. Your team earns more when they perform and there is no penalty when they do not, which keeps engagement high without adding pressure that drives turnover.
Supercharge your workforce.
Performance-based incentives with a return you can actually measure.
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